Miramax CEO Mike Lang and Netflix chief content officer Ted Sarandos gave a keynote talk at the MIPCOM conference. The two discussed the challenges they face in the continuously changing digital world. Both agreed that piracy is not much of an issue as long as you give consumers what they want. Digital monopolies, such as Apple’s dominance in the music industry, are a far bigger threat.
It’s normal for BitTorrent users to be a tiny bit paranoid, since their activities aren’t always popular with everyone. But imagine musing via Twitter that your favorite movie isn’t on torrent sites yet and the next thing you know the studio is in direct contact with you, asking you not to pirate the movie – and giving you a free ticket in return.
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