The Pirate’s Dilemma: To Compete or Not To Compete
Written by Matt Mason on March 14, 2008It’s hard for large organizations that move at glacial speeds to compete with individuals taking their content and creating new distribution systems, revenue streams and business models, but the fall of the major record labels taught the rest of the corporate world a lesson. In many cases, piracy it is helping people to innovate and create new legitimate market spaces.
Last week I did a keynote speech at The Medici Summit on The Pirate’s Dilemma, focusing on when and how it’s best to compete with pirates. When I was writing the book, I thought many large corporations wouldn’t be open to the idea that they can learn from piracy, because of the way the major labels reacted to it, but I’ve been pleasantly surprised to find many that are trying to do exactly that.
Previously: MTV Uses P2P Data for Playlist Selection
Next: Japanese ISPs Agree to Ban Pirates from the Internet
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[quote comment="312550"]Thought it was a good presentation though it lacked some historical data plus some twists to fit your presentation. You did point out something that is important on how they should look at pirates as a solution not a problem.
Just a note from the average joe - try to stand still when you present its very tiring to have you walk around so much.. and tuck in your shirt to make you look a bit more professional.[/quote]
All due respect, I’m in school, and a guy just standing there talking in a monotone is the WORST presentation method; the more alive the presenter is (to me) the more natural/casual/interesting/relaxing it (the presentation) seems.
As a presenter, I guess some would like that style, some wouldn’t; but I really liked it, and from all the professional critiques and books I’ve seen and/or read, hand motion etc. to emphasize your points is highly recommended.
To each his own…
This is just the beginning of something really great but coming from the film industry and someone who watches a lot of video.. your cinematographer is incredibly distracting with his inability to focus on you with the camera. Other than that great piece and something I’ll forward on to the people who should care.
You don’t compete with pirates! You catch them then run them through or make them walk the plank!
http://fakesteveballmer.blogspot.com
I enjoyed the presentation, even though most of the info was not new or groundbreaking. The thing I liked about Matt’s presentation was how he gave a awesome example of how to present online culture to corporate culture.
Nice job Matt and best of luck with your book!!!
http://www.cgmtrends.wordpress.com
I loved it and it even made my balls swollen just watching@
That was the best bit on “piracy” that I have ever seen. Absolutely brilliant!!!
Very nice presentation, Matt. Thank you for taking the time to do the research to write the book about this topic, and doing presentations like this to raise awareness of the industries to “pirating” and its actual usefulness. All of the points you’ve raised are, I think, important for any industry that wants to survive now a days. I only hope that the people at that Keynote listened and thought about their next actions.
I just have one small note for you:
When talking about the video game Wolfenstein, you talked about Id software. Their name isn’t pronounced as “I” “D”, it’s actually id (as in part of the psyche).
That’s a common error most people make, but I just wanted to point that out to you if you ever talk to John Carmack or someone in that company. :P
Long live competition!
Monopoly’s are the devil!
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