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Leading Anti-Piracy Outfit Sold To US Fraud and Brand Protection Firm

DtecNet has been one the world’s leading anti-piracy monitoring companies for some time. Utilized extensively by the international music and movie industries to track users on BitTorrent and other file-sharing networks, the company has its base in Denmark. That now appears set to change with news that DtecNet has been sold to US anti-fraud and brand abuse company, MarkMonitor.

In July this year, we reported on some new stats made available by the RIAA.

In less than two years the music industry group had sent out copyright infringement notices to 1.8 million Internet subscribers and a further 269,609 to colleges and universities. This kind of tracking and monitoring is a substantial task, so the RIAA along with its partners at IFPI and BPI, use companies who specialize in the work.

While BayTSP is a company many readers will be most familiar with, Denmark’s DtecNet has been increasing its profile substantially in recent years. During the AFACT v iiNet trial in Australia it became clear that much of the evidence had been collected by DtecNet and the company has worked with IRMA, the Irish Recorded Music Association, in connection with its 3 strikes agreement with ISP Eircom.

DtecNet, which is active in over two dozen countries, originally stemmed from anti-piracy lobby group Antipiratgruppen (APG), who along with IFPI represent the music and movie industry in Denmark. DtecNet was owned by the Johan Schlüter Law Firm, which itself has close ties to APG and IFPI.

However, according to a report from Denmark, the company has now been sold to US-based company, MarkMonitor.

With its headquarters in San Francisco and offices in London, Boise, Washington, D.C., and New York, MarkMonitor describes itself as “the global leader in enterprise brand protection” and claim that “more than half the Fortune 100 depend on MarkMonitor to help safeguard their brands online.”

MarkMonitor has listed DtecNet as one of its partners for some time now and together they have offered a one-stop-shop solution to tackle piracy online in both its physical and digital form. While DtecNet monitored P2P networks, blogs, Usenet and streaming services, MarkMonitor dealt with listings for counterfeit products on sites such as eBay and various social networking platforms.

Together they collected evidence of alleged infringements and sent DMCA takedown notices, requested items or posts to be delisted and issued cease and desist notices. MarkMonitor also worked to steer Internet users away from sites offering counterfeit material and towards those offering official products.

The sale will undoubtedly net Thomas Sehested, co-founder and CEO of DtecNet, a sizeable amount, although at this stage the amount MarkMonitor paid for his company is not available. Indeed, there is currently no mention of the deal anywhere on either company’s website.

TorrentFreak contacted both Thomas Sehested and Te Smith, Vice President, Communications at MarkMonitor for comment. Neither were prepared to confirm or deny the news.

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  • Krow

    First?

    Doubt this will really help them give out anymore notices than they already do…

  • Anonymous

    Like our friends at the MAFIAA said, File-sharing is here to stay. (although they call it “piracy”)

  • Anonymous

    They sold because they can’t get sued if they don’t exist anymore.

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  • Well..well

    DDos the Fortune 100?
    Fame and disgrace in one hit.
    Naughty, naughty.

  • Anonymous

    Let’s not forget that ArtistDirect’s $50 million purchase of MediaDefender in 2005 turned out to be one of the worst investments in history.

  • a guy

    im noticing that after 4chan got the ball rolling with there efforts ddos seems to be a buzzword around these parts….

    Someone looked at me funny, ddos them!

  • lazors reddy?

    So, two more targets for Operation Payback….!

  • Anon

    Seriously guys, stop with the damn threats.

    You fags don’t even know what IRC chan/server all this is being organized in, absolute muppets.

    “omg ddos dem nao”, just – shut up.

  • DarknezzFallz

    Great stratagy… put the US government in the middle of anti piracy take downs and they will soon say it is a matter of “National Security to stop Pirates”

  • Anonymous

    @Anon #8:

    … and you think you’re better than every one else by being a script kiddy? “Oh look at me I can run LOIC therefore I’m a haxxor.”

  • Anon41

    For goodness sake, remove that e-mail and password from the second comment.

  • channel closed

    @8

    i tried to get on that channel myself but i couldn’t, was told you have to be a an under 18 nerd with no mates outside of the internet who is hated by everyone he comes in contact with in real life and who’s only real friend is his dog that he interferes with on a regular basis. Little tip drop the EGO and get a life!

  • anon you’re mom

    fuck you all fire loic and be happy operation payback hopefully will target theses bitches next or another us based ass wipe

  • Brudda

    An office in Boise?
    Bwaaahahahahahaha

  • Big Boise?

    I thought “boise” was haxxor talk for “boys.”

  • Anon

    @8
    lol retard

    operation payback is at irc.skidsr.us #SaveThePirateBay

    WHICH EVERYONE HERE KNOWS

    get in the channel nao and get these two as the next targets

  • Arse Wiper
  • 4chan

    Haha a bunch of fat nerds here who keep saying “omg lets ddos this”, “omg lets ddos that” as if every anti-piracy org is shaking in their boots in fear of their threats. How about your ddos your own ass? Get a life. You dont know shit.

    If you believe so much in sharing what you find, let me borrow your car 3 days a week? Can anyone share their Lamborghini with me? Oh that’s right, I forgot, your sharing policy doesn’t go beyond the internet.

  • Bing

    @18 Your boss called. He said he wants you to go to his office and lip massage his stiffy.

  • uhhuh

    Hey you can make a copy of my Lamborghini anytime you like.

  • Brandon

    Ha ha… All the Rats jumped ship. They knew they weren’t gonna be making any more money sending out letters…

  • Anonymous

    “Hey you can make a **copy** of my Lamborghini anytime you like.”
    —————

    I agree. That is what many idiots seem unable to comprehend.

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  • guru

    “more than half the Fortune 100 depend on MarkMonitor to help safeguard their brands online.”

    Yeah sure gotta love these made up achievements and awards on little crap companies pages like pc world award and the company operates out of some garage….

  • From the riddler

    Off topic folks but read this:

    Ex Warner boss says albums should be £1

    http://www.bbc.co.uk/news/entertainment-arts-11547279

    Finally are they seeing sense ?

  • Anonymous

    Is anyone else suspicious to that fact that the us has bought them out? what does this mean, does it hint that something bigger MIGHT be happening? could it be connected to the attemp(already happening?) to procure control of dns?

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  • SomeGuy

    Even though I’m all for File Sharers rising up against the oppressors. I can’t help but remember AOL Proggies when I see this “How to DDos Attack” can somebody say PUNT? [blast from the past]. It’s like training wheels for hackers or something.

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  • dued
  • Anonymous

    To you guys writing about DDoSing MarkMonitor: DDoS is a good start to keep the enemy busy and get some publicity, but we also need to plan ahead and attack the economics of internet surveillance itself. We need to realize that ever more software is going to monitor us in the future, and we cannot fire our DDoS cannons on everything suspicious. Neither can be blacklist all IPs we regard as suspicious. I hate to admit this, but we need to massively increase injection of fake data into the internet (such as fake IPs into trackers, fake torrents with phony data, or real torrents with mislabeled data etc.) and add many more computational challenges (such as decryption, directory lookups etc.) to make it slower and more computationally intensive to wade through all the fake information to find, assemble and decode the real information. This will not affect the economics for an end-user so much, who can afford to wait some time for his client software to number-crunch a bit to find authentic information according to individual taste, but for a company like MarkMonitor, it would impose massive computational challenges which would make mass-surveillance very expensive. I know, we all hate fake or mislabelled torrents etc. but we cannot play the takedown game ourselves. That is just ridiculous. We, if anyone, should know by now that it does not work. What we need is better algorithms in our client software that can filter out the fake information for us, and of course, better ion cannons that can fill the internet with lots and lots of fake “infringing” information.

  • Hammy Jones

    Oh wow, this is like totally insane dude. Who thought of it.

    total-privacy.au.tc

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  • Anonymous

    Home cooking is killing the restaurant business!

  • BTGuard - BitTorrent Anonymously

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