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Secret Australian Piracy Report Revealed and Debunked

Last week the Australian press referred to a study that claimed piracy was causing the local economy $900 million in losses, yet the report was carefully hidden from the public. After pressure from multiple sides the report has now finally been published, revealing significant flaws. The report appears to be nothing more that a direct translation of a bogus piracy study that aimed to mislead EU legislators last year.

Two days ago, we revealed how a report on the economic impact of Internet piracy in Australia was so secretive that the journalists reporting on it hadn’t seen it. Even established researchers wrote in to TorrentFreak complaining about the secrecy.

It now seems that the building pressure has had an effect. After multiple phone calls, emails and even filing a freedom of information request with the Attorney General who quoted the report, it was finally made public a few hours ago.

So now that the report has been published, what are we dealing with? Well, it turns out that the ‘study’ is nothing more than a direct translation of one of the most questioned piracy reports that has ever been published.

It is entirely based on the EU-focused “Building a Digital Economy” report that was released by TERA Consultants last year. On the one hand this explains why a ‘real-estate” company could have easily penned it, as no original analysis was needed. But it also means that previous flaws were copied.

For one, the report suggests that there’s a direct correlation between Internet traffic growth and lost jobs. That is, the more traffic that is generated on the Internet, the more money will be lost. This correlation is 1 according to the report, which assumes that all growth in Internet traffic will increase piracy at the same rate.

Just to illustrate how twisted this line of reasoning is, by following the same logic one should conclude that by getting a 5 times faster connection, people will automatically watch 5 times more videos on YouTube, and visit 5 times as many websites. It’s easy to see that this makes no sense whatsoever.

This absurd logic is accompanied by the age old fable that there’s a direct correlation between piracy volume and lost sales. The report states that more traffic will mean more piracy and thus more lost revenue. It does not account for the fact that people might consume higher quality media which is greater in file-size. All projections are based on bandwidth and not the number of pirated goods.

For a complete list of fallacies, errors and misleading assumptions we refer to our previous coverage on the original report.

To us, it is absolutely incomprehensible that Australia’s Attorney General considers this report as a basis for shaping future copyright law. Aside from the fact that it was commissioned by the entertainment industry and carried out by a company that is not even four months old, it should be disregarded based on the horrible methodology.

The Australian Pirate Party, who helped with our attempts to uncover the report and the people behind it, has to be applauded for obtaining the report through a Freedom of Information request. We suspect that without this pressure, the document may have never been released so quickly.

“As taxpayers, as electors, we are entitled to transparency from our lawmakers,” Pirate Party Australia’s Rodney Serkowski told TorrentFreak.

“Now we see the reasons for their opacity. It is a study riddled with issues, and the Attorney General must now explain how he could be so easily mislead and rely on such industry propaganda, which is used as justification to impose stricter enforcement, compromising fundamental rights like privacy.”

The report, with all its flaws and shortcomings, once again reveals to what lengths the entertainment industry is willing to go in order to mislead politicians. A sad state of affairs, and let’s hope that now that it’s out, the Australian press will again pick up on it to address its validity.

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  • Agozyen

    So did the original company that put out the report just re-use it for the Australian version or was it copied by another company?

    • http://twitter.com/thDigitalReader Nate the great

      It would be funny if the company who released a report on piracy was itself a pirate.

    • Phobophobia

      and they tell us copying is theft…

      the hypocrisy

    • The Ingenius Troll

      troolololololoololololoolololololo

    • DRuNKeN MaSTeR

      There is not a *FACEPALM* big enough to cover this report.

  • Paul

    This is wrong, all wrong (not your article), they are slowly destroying the internet by a pack of lies. All you guys from Australia should drop an email to your local MP and get this stopped as soon as possible otherwise the entertainment industry is going to ruin the internet as we know it.

    It just makes you wonder how many other so called reports are flawed. Instead of listening to these idiots, the governments should conduct their own independant studies and find out what is really going on and IF piracy is affecting business. I think they would find a whole different story to what the entertainment industry is saying.

    • http://crashsuit.blogspot.com crashsuit

      Protip: if the copyright industry quotes a report, it’s flawed.

    • Correction

      Destroying “internet” with their “pack of lies?”

      Fuck… you mean destroying the world with their pack of lies IE US Government on numerous policies (drug war, piracy, pharms, WMDs, oil, etc…)?

  • Foo

    the comment ‘The report, with all its flaws and shortcomings, once again reveals to what lengths the entertainment industry is willing to go in order to mislead politicians.’ is a very true one. what is left out is the fact that, because of the amount of ‘encouragement’ these politicians receive, they want to be misled! they want the internet under the governments/entertainment industries control. that way a prehistoric business model can continue to make mega-monies for the fat cats at the top and the government can stop people from doing/getting what they dont want the people to get, whilst still gaining a fortune in taxes!

  • Foo

    the comment ‘The report, with all its flaws and shortcomings, once again reveals to what lengths the entertainment industry is willing to go in order to mislead politicians.’ is a very true one. what is left out is the fact that, because of the amount of ‘encouragement’ these politicians receive, they want to be misled! they want the internet under the governments/entertainment industries control. that way a prehistoric business model can continue to make mega-monies for the fat cats at the top and the government can stop people from doing/getting what they dont want the people to get, whilst still gaining a fortune in taxes!

  • Mad_mobydick

    “The report, with all its flaws and shortcomings, once again reveals to what lengths the entertainment industry is willing to go in order to mislead politicians.” “Mislead” – are you serious ? Politicians are not 6 year old children to be taken by the hand and guided into the light. A ten year old who fancies his neighbor’s daughter can be Misled. An elected politician is either an incompetent C- Yale’s shameful cheerleader or person who’s representing voice can bought through “proper” evidence and incentives.
    Why don’t you guys realize this simple fact, the Only honest politician is the guy who stands to gain absolutely nothing personally. And when is this ever the case ?

  • Mad_mobydick

    “The report, with all its flaws and shortcomings, once again reveals to what lengths the entertainment industry is willing to go in order to mislead politicians.” “Mislead” – are you serious ? Politicians are not 6 year old children to be taken by the hand and guided into the light. A ten year old who fancies his neighbor’s daughter can be Misled. An elected politician is either an incompetent C- Yale’s shameful cheerleader or person who’s representing voice can bought through “proper” evidence and incentives.
    Why don’t you guys realize this simple fact, the Only honest politician is the guy who stands to gain absolutely nothing personally. And when is this ever the case ?

  • Jono99

    It’s actually so funny and ridiculous, that no comment would suite these people. The conclusion just says it all.
    Once again, another brilliant article and read, thanks!

  • Badlands

    dont get me wrong im very much “pro piracy”, but these figures cant be that way off, it just means that every pirate downloads 200 quids worth of stuff in a year. may be not in australia with its relativley low population but certainly in the uk or the states.

    • http://pulse.yahoo.com/_PXX4S66KOUIGIKTTIMV3CBGO7Y Colin

      Of course, 200 quids “worth” of stuff in a year might only be 10 DVDs given the extortionate prices Big Content charge for their products.

      • Reader

        Or, just alot more 720p videos being streamed from services like Netflix or High-Def trailers from Apple’s QuickTime Trailers page, both which would likely increase DVD sales.. the horror!

    • Anonymous

      No i really think they are that far off.

  • Whatever

    There was no report.

    When people started asking about the report they quickly copied and translated another bogus report. Those things always seem to appear afterwards.
    Like the Turkish prime ministers excuse for watching a non-released movie.

    The most funny thing about the issue of “internet traffic growth vs. jobs losses” argument is that the MAFIAA is participating in the traffic growth by video-on-demand, IP (internet protocol) TV, radio/video streams. So the only thing they need to do to massively reduce “piracy” is to permit youtube to upload instead of streaming and shutdown all the MAFIAA’s own streaming and media selling sites.

    It would actually reduce “traffic” by a huge amount because with P2P people can download to keep the actual media instead of repeatedly downloading the same tracks every day by streaming.

    BTW: More internet traffic causes jobs to be created in the “internet industry” and related industries (hardware for example).

    • Anonymous

      “This report, commissioned by a pro-copyright lobbyist group and conducted by a shady subsidiary of the Sphere realestate business that was setup less than 4 months ago, proves that Australia is losing almost a billion dollars and thousands of jobs to filesharing!”

      “Really? Publish the report.”

      “Umm… No.”

      Around 48 hours of angry phonecalls and emails later…

      “Okay, okay, you win! Here’s the report. See? This proves ACIG and Sphere Analysis aren’t pulling any shenanigans!”

      “…Uh, this is the “Building a Digital Economy” report from last year. Barely reworded.”

      “Huh!? Y… You weren’t supposed to notice that…”

      “Oh, gee, sorry. So anyway, either Sphere Analysis totally cheated ACIG and copied the DBE report instead of conducting their own study like they were supposed to, or ACIG and Sphere Anaysis made-up the original report and this copy of the DBE was ginned up just now in response to the demands for publication. Which is it?”

      “Ey? Sentimos, amigos. No habla ingles…”

      • http://disqus.com/ Rob8urcakes

        And if the USA gets their way by criminalising copyright infringement then Emilio Ferrer and Sphere Analysis (sic.) will be charged with commiting a CRIMINAL offence not to mention attempt to subvert the democratic process by sending an unlawfully copied report to a Nation’s Attorney General.

        Do I hear Mr Ferrer whispering a “D’oh!!! Those damned Pirate Party politicians have fired all cannons and hit me broadsides.”

  • Anonymous

    I wish i could respond with disbelief. It is almost becoming the same thing as arguing with religious people.

    • Phobophobia

      Didn’t you know?;
      The IP lobby were put here to test our faith (just like dinosaur skeletons)

  • Lksd

    That’s the Australian way: copy and paste, then throw an extra shrimp on a BBQ.

  • Humplesum

    Any response from the Attorney General.?….thought not.

  • Violated

    This really makes me sick.

    I have been helping people since 1998 to overcome the limitations of copyright restrictions and zoning to live up to their legal rights and freedoms.

    Anyone who has read TorrentFreak long enough know that they lie to us in propaganda, false reports and more. They harass, bully and aim to destroy those who lead others to true freedom and choice and who oppose their false restrictions.

    Rest assured they aim to take away your freedoms and rights with lies and law changes.

    All about money and control to them.

  • Gae

    More traffic = more potential customers if they would get their act togeather and sort out a proper online content service at a reasonable price.

  • Haxor

    and where did 900 million in peoples cash go?
    TO the local economies everywhere OH NO lets steal form a farmer , a shoe maker and a toy store so lil jimmy cant have christmas or a birthday present so you can pay some smuck in a suit to live in a mansion.

    WAKE UP IDIOTS copyright taxes take away money and give it to the already rich

  • Whatever

    Now it is almost a must that someone creates a Hitler downfall movie about the missing secret report surfacing (like with ACSlaw).

  • http://pulse.yahoo.com/_YCMVYTNKYCUX7BS4JRATO7CWCA ThisIs

    They need to get this idea through their heads that “Money they did not make” is NOT, “lost sales”. They never were entitled to the money in the first place. Welcome to Commerce big companies that have had an easy ride on the public purse for far too many decades.

  • http://www.warezscene.org warezscene.org

    sdf

  • http://www.warezscene.org warezscene.org

    Once again, another brilliant article and read, thanks!
    i think all the pictures, movies songs should be available for download. Helps with the free information act that should be followed by the world.

  • BLOB

    I think it’s time for violence – I really feel the urge to blow something up…
    with emphasis on thing, by the way!

    I fear the corporate greedos out there are past any other form of understanding…

  • Anonymous

    Our government(s) has made Australia the laughing-stock of the Western world. I’ve said it once, I’ll say it again; we need an Egypt-style revolution NOW.

  • http://disqus.com/ Rob8urcakes

    Aaaaaaaaaahhahahahahahahahah

    Sphere “Analysis” lol = Emilio Ferrer = Epic FAIL = Jail = Case Closed.

  • http://twitter.com/j_b_t Julius B. Thyssen

    Another mistake they make (still) is to assume that ALL audio/video content we alledgedly illegally download and consume would also be paid for if not having the option to freely obtain this content. That’s a fundamental false assumption, as far as I can see. Lost revenue my ass.

    I would estimate that more than 90% of so-called pirated content consumed by the world over would NEVER have been bought or paid for if there would have been no pirated copy available. Let’s see some actual research on that, before even trying ANY other argument against file-sharing!

  • Donotreply

    I would like to thank TorrentFreak, The Pirate Party and all others for their efforts that have uncovered the truth behind this report and culminated with this TF article.

  • Ninja

    I’m deeply sorry for feeding them but WHERE ARE MURDOCH AND LAKAWAKA to comment on this? First thing I thought when I read the article was how they bashed TF because “any anti-piracy study” being disregarded by TF and the readers. Then I lol’d hard.

    I remember about the 720p version of a 71 ep series I re-downloaded (15Gb for the low quality plus 60+Gb for the 720p flac version). From their point of view I’m 2 lost sales if you count a single infringement or [insert random high number here] lost sales if you consider total bw used for both versions.

    I mean, you can’t honestly support these studies without either being stupid or having money shoved in your arse to agree with the absurd. The Age should be ashamed along with the rest of the press.

    • Ninja

      On a side note, I just had a brilliant idea. TF, let us produce an anti-piracy study like this? I’ll do the texting and editing, then we can release to some news outfit and see where it goes. Would be some interesting social experience heh.

  • Diego

    Is there some reason my posts have been removed?

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