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Download a Free Car from BitTorrent and P2P Sites

Just a few years ago downloading from the Internet was a relatively niche activity but now all kinds of big names are getting in on the action. In a new promotion about to launch, motor manufacturer Mitsubishi has hidden parts of its new Colt car on BitTorrent sites and other P2P-networks. First to find and assemble them all gets a free car.

When it comes to collecting pieces of something from the far-flung corners of the web and re-assembling them to make not only a cool, but also free item, BitTorrent users are the reigning champions of the Internet. Time to turn those skills into hard cash – well, a car at least.

In preparation for a brand new promotion set to launch in hours, Japanese motor manufacturer Mitsubishi has (virtually) disassembled a brand new 2009 Colt car and uploaded its parts to the Internet. The components (30 different types in all) have been hidden on hundreds of regular plus BitTorrent and eDonkey websites.

Find the parts and win a car.

Mitsubishi

The first Internet user to find all 30 parts will be the winner of a brand new Mitsubishi Colt car – already assembled for their convenience. The promotion is premiered to coincide with the launch of the Barcelona Motor Show, which begins this Friday May 8.

Anyone interested in entering should register at Bajateuncoltgratis.com. Just pretend to be Spanish.

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  • The first

    wow

  • mu57i11

    Nice. Got to congratulate them on a really interesting way of promoting a product.

  • Damien

    That is very cool.

  • ponderer

    /me ponders the implications

  • Universal Turing Machine

    love it cool a car nice hunting game kind of cool and yer get a car or at least a model at the end

    down with the haters may they end back in see were there draging the hummanity back to. its a war more against progress. hate inovation hackers, get the hell off the the internet thsts a blood hack you know.

  • The first

    what language is that?

  • .

    Spanish

  • Anonymous

    is this open to anyone? well i suppose anyone who speaks spanish. doesn’t seem to be an english version of the site.

  • Swedish Fish

    google translate !

    leech a car, way cool.

    get a clue mpiaa/ifpi buttwipes.

  • Hollywood !

    Great new market economy thinking!

  • Jolidog

    This is only for people in the spanish territory.

    You should check the pdf with the legal terms at the site. click on the “Bases Legales” at the bottom.

    The news post should reflect this.

    COPY PASTE from the PDF:

    TERCERA.- ÁMBITO TERRITORIAL Y PERSONAS LEGITIMADAS
    El ámbito territorial de la Promoción es el territorio español, comprendido por la península,
    Islas Baleares, Islas Canarias, Ceuta y Melilla, y podrán optar a los premios de la misma
    todas las personas, con las salvedades expresadas en la Base Novena, que reúnan los
    siguientes requisitos:
    1.Ser mayor de 18 años.
    2.Estar registrado en la web http://www.bajateuncoltgratis.com
    3.Participar desde el territorio nacional español expresado en la presente base.
    Quedarán automáticamente excluidos de la presente Promoción aquellos participantes
    cuya dirección no se encuentre en territorio nacional.

    END COPY PASTE

    Good luck for the spanish pirates!

  • Anonymous

    Okay, that’s awesome. Making the promotion coincide with the Barcelona Motor Show should also draw some attention to the fact that filesharing happens to be perfectly legal in certain places, e.g., Spain. That’s something the mainstream media just loves to conveniently ignore. Good on Mitsubishi.

    It’s also pretty hilarious how they realize offering things for free through BitTorrent entices people to buy their products, yet the entertainment industry fails to grasp the concept despite a mountain of studies that prove filesharers buy more music and movies than the average consumer.

    Hmm… Or are filesharers the average consumer, now?

    Anyway, in other news, the Piratpartiet is now the third biggest political party in Sweden. All thanks to the IFPI’s “sweeping victory” in court. I bet right about now they’re wishing they’d lost.

  • MPAA ads

    You wouldn’t download a car, would you?

  • Zush

    So no more anti-piracy campaigns that say “You wouldn’t download a car” (or something like that)?

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  • Peter

    Always when you buy music. You support RIAA, MPAA, IFPI financial. Shorter you give money to RIAA, MPAA, IFPI. If you want see those 3 go down, don’t give them any money. Don’t ever buy always download free. You save much money and RIAA,MPAA,IFPI got much less money to lobby and bribe politicians and new copyright laws. I have not bought music in 15 years and I will never buy and pay for music. When RIAA, MPAA, IFPI are dead I might start buy but not before.

  • magicanimal

    Just wait, friends– when the 3-D printing tech catches up with p2p, we’re going to have pirates rolling around in bootleg Cadillacs. Can you imagine the day when the RIAA joins with GM to pass a law requiring police to verify the factory authentication code of your engine if you get pulled over for speeding?

    “Sir, we’re going to have to ask you to step out of your vehicle. The K-9 unit smells warez cracks in your trunk.”

  • Anonymous

    Any news on why TPB is down? Can’t look for my car in this situation.

  • Hollywood !

    @ #18:

    I find that a bit unfair towards “the starving artist”, so you are wrong about that. But you are also a bit right what concerns the RIAA, MPAA the IFPI and many others for instance Brein in Holland. They are the ones fueling this war. They don’t wanna lose their jobs, so they bottomfeed.

    In my model these organisations will be the only ones affected by jobloss.

  • Whooooo

    I have found all the Pieces… Really I have Now every one STOP looking for them.
    If you see a piece its a fake, Let me know where it is thou so i can….err.. yea

  • ewyx

    @ #22

    We support small independent artist by going to their shows and buying their merch. :)

    As for RIAA, they’re well known they seriously rip-off their lesser artists, with absurd contracts, the amount of money that goes to the bands from CD sales is negligible.

  • Anonymous

    Looks to be about 3 of the 5 I checked are down. MiniNova is still up but that might be because they caved in to MPAA/RIAA according to the blog post they made on the site today.

  • Hollywood !

    @ #24

    I am familiar with the problems and flaws of the current model.

    And sure.. you can always show support for your favorite artist by buying their merch.

    It’s the perfect excuse to be Away From Keyboard.

  • timmah

    what did u download today?

    a car..

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  • Hollywood !

    Dude! I found your car!

  • xentar

    This, and mininova’s pro-active filtering… Today seems to be the magic mushroom day!

  • Hollywood !

    But seriously:

    You can really tell that the economy is in the crapper when,

    Car manufacturers start selling their cars -in parts- on the internet.
    :

  • streetstyle

    “you wouldnt download a car would you?” ahah becoming a reality.

  • NoOne

    Smart move! One guy will download a car for free on eDonkey & BitTorrent, it had to be done :)

  • Anonymous

    too bad you can’t download petrol for it.

  • Goron40

    You wouldn’t download a car, would you?

    Fuck you, I would if I could.

  • johannesfaust

    TERCERA.- ÁMBITO TERRITORIAL Y PERSONAS LEGITIMADAS
    El ámbito territorial de la Promoción es el territorio español, comprendido por la península,
    Islas Baleares, Islas Canarias, Ceuta y Melilla, y podrán optar a los premios de la misma
    todas las personas, con las salvedades expresadas en la Base Novena, que reúnan los
    siguientes requisitos:
    1.Ser mayor de 18 años.
    2.Estar registrado en la web http://www.bajateuncoltgratis.com
    3.Participar desde el territorio nacional español expresado en la presente base.
    Quedarán automáticamente excluidos de la presente Promoción aquellos participantes
    cuya dirección no se encuentre en territorio nacional….

    it means more o less that you need to be in Spain to participate…

  • demonseth17

    :( why they don’t do that in Latin America Too :( but it’s a cool idea for promotion

  • Traum

    Love this, but isi it stealing when U copy and download others stuff…

  • Wolfy

    Just goes to show that bittorent users prove to be a good target of advertising. I torrent (at least I used to before my isp wouldn’t allow p2p speeds above 1 kilobyte a second) now Im on megaupload and rapidshare for the time being. And yet, I have literally hundreds of legally purchased dvds, games and books. Half the time I just pick a dvd cheap even though I could simply download it for free in a few hours.

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  • kami

    Ok now that is clever marketing!!!

    Too bad they are not giving away an EVO9 :-(

  • h33t

    i downloaded this chick and i want my fukin money back

  • Neo

    I was hoping to see someone download a car and then- they die of impact.

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  • the chicken or the egg

    11 May 06, 2009 at 13:30 by Anonymous:
    “Hmm… Or are filesharers the average consumer, now?”

    Probably the other way around, the average consumers are becoming filesharers as they grow weary of being ripped off.

  • Anonymous

    to peter @ post 14:
    When you buy you also support the artist, it’s not all about those companies, bands work hard on their music ,how woud you like to work at your job and make no money? Sure they do what they love but their just lucky. A lot of avg people work the job they love. so don’t encourage people to not buy. thats just lame.

  • d4m4s74

    “you wouldn’t download a car”

  • MPAA

    You wouldn’t steal a car would you?

  • sisiy green

    Recently I found a hot club
    — SeekingTall.com —
    just for HOT tall gals and guys to find their cupid. Come on, tall singles. Don’t miss your lover.

  • ???

    ???? ???????? ?? ??????

  • Anonymous

    YOU WOULDN’T DOWNLOAD A CAR

  • Anonymous

    Everybody loves viral marketing… until they realise it’s nothing but SPAM!

  • Anonymous

    Pontiac should’ve done it with their Torrent SUV.

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  • salawhite

    Recently I found a hot club
    – SeekingTall.com –
    Just for hot tall gals and guys to find their cupid. Come on, tall singles. Don’t miss your lover.

  • Hom3r

    WHERE IS YOUR “YOU WOULDN’T DOWNLOAD A CAR” CAMPAIGNS NOW?!

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  • Trevor

    This actually really annoys me. These corporations are very quick to jump on the BitTorrent bandwagon when they are trying to hit us with their advertising opportunities in the hopes of making a bit of cash, but where are they when like in the case of TPB the shit hits the fan.

  • BTGuard - BitTorrent Anonymously

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