Music piracy has been around for decades and there are no signs that it will disappear anytime soon.
While legitimate subscription streaming services are commonplace today, some people prefer to download or rip music instead; particularly people with limited financial means. That’s a problem for labels and music publishers alike.
According to the RIAA, the U.S. economy loses billions of dollars annually due to piracy. This estimate is difficult to prove, of course, but ‘lost’ revenues are not the only concern. Specialized pirate sites and services frequently feature pre-release leaks too.
These leaks frustrate labels and artists and not just for financial reasons. Many musicians work months if not years on their tracks; seeing these being paraded on pirate sites, before their official release, stings.
Warner’s World-class Anti-Piracy Unit
Warner Music Group is well aware of the leak vulnerability. The company has taken action against various piracy threats in the past and, outside the public eye, the music company is building a dedicated anti-piracy unit.
The unit in question is not mentioned on Warner’s official site, but it did appear in a recent job offering, where Warner Music is looking for an Anti-Piracy/Content Protection coordinator.
“We’re looking for someone who thrives on searching the depths of the internet to find when and where unreleased music first pops up. We want someone to help our artists maintain control of their release plans.”
“This person will be the next piece in building a world-class anti-piracy unit,” Warner Music adds.
To find out more about the scope and goals of this team, we reached out to Warner Music directly. However, the company didn’t immediately respond to our inquiry. Luckily, the job description itself provides some more background.
Tracing Leaks & Spotting Pirates
The anti-piracy coordinator role is quite broad. It involves protecting digital and physical releases as well as merchandise. These protection efforts are in part guided by release schedules. After all, new releases have the most value, and deserve stellar protection.
Within releases there is also a priority ranking. The anti-piracy coordinator is expected to communicate these high-priority releases with third-party anti-piracy services, so these can tailor their takedown efforts accordingly.
The position also requires some familiarity with piracy services, and accompanying research capabilities. It involves managing leak alerts, as well as discovering new piracy platforms and services that pose a threat.
The job offering provides the following examples of typical work that the anti-piracy coordinator has to carry out.
– Monitor and protect all forms of Warner Music Group’s intellectual property
– Work with our label partners on priority release schedules
– Coordinate priority releases on a weekly basis with third-party anti-piracy services
– Receive and create leak alerts for infringing uploads
– Discover new platforms that infringe on WMG’s intellectual property
– Contribute to a growing team of global content protection specialists
Artificial intelligence isn’t mentioned once. That makes sense, as it’s not typically associated with piracy, but more with general copyright infringement, which is likely handled by the broader legal department.
Requirements
The job application provides a rough idea of what the anti-piracy unit does, but it’s likely just a fraction of its full scope. The required skills for the job don’t give away anything either and are quite mundane.
Candidates need a “strong attention to detail”, “work well independently”, have “excellent written and oral communication skills” and comfort with Word, Excel and PowerPoint-type software. A college degree and some anti-piracy experience would be a bonus.
For anyone interested, the job listing is still open and can be accessed through Warner Music Group’s official website.