Broadcaster Loses FIFA World Cup Rights After 20 Years, Citing “Rampant Piracy”
After more than two decades broadcasting the FIFA World Cup in Malaysia, pay-TV operator Astro has lost the rights to the tournament. The company says that "rampant piracy" reduced the value of the rights, noting that the 2018 and 2022 tournaments were "extensively pirated" in the country. The admission comes amidst licensing challenges in countries such as China and India, which could severely impact pirate demand too.