Many strategies are being tested, from pressurizing developers of allegedly infringing addons to filing aggressive lawsuits against sites such as TVAddons, a Kodi addon repository now facing civil action in both the United States and Canada.
Also under fire are companies that sell set-top boxes that come ready configured for piracy. Both Tickbox TV and Dragon Media Inc are being sued by the Alliance for Creativity and Entertainment (ACE) in the US. At this stage, neither case looks promising for the defendants.
However, civil action isn’t the only way to deal with defendants in the United States, as a man and woman team from Tampa, Florida, have just discovered after being arrested by local police.
Mickael Cantrell and Nancy Major were allegedly the brains behind NBEETV, a company promising to supply set-top boxes that deliver “every movie, every tv show that’s ever been made, plus live sports with no blackouts” with “no monthly fees ever.”
As similar cases have shown, this kind of marketing spiel rarely ends well for defendants but the people behind NBEE TV (also known as FreeTVForLife Inc.) were either oblivious or simply didn’t care about the consequences.
A company press release dated April 2017 advertising the company’s NBPro 3+ box and tracked down by TF this week reveals the extent of the boasts.
“NBPRO 3+ is a TV box that offers instant access to watch every episode of any TV show without paying any monthly bill. One just must attach the loaded box to his TV and stream whatever they want, with no commercials,” the company wrote.
But while “Free TV for Life” was the slogan, that wasn’t the reality at the outset.
NBEETV’s Kodi-powered Android boxes were hellishly expensive with the NBPRO 1, NBPRO 3, NBPRO 5 costing $199.00, $279.00 and $359.00 respectively. This, however, was presented as a bargain alongside a claim that the “average [monthly] cable bill across the country is approximately $198.00” per month.
On top of the base product, NBEETV offered an 800 number for customer support and from their physical premises, they ran “training classes every Tuesday and Thursdays at 11:00” for people to better understand their products.
The location of that building isn’t mentioned in local media but a WHOIS on the company’s FreeTVForLife domain yields a confirmed address. It’s one that’s also been complained about in the past by an unhappy customer.
“Free TV for LIFE [redacted]..(next to K-Mart) Hudson, Fl.. 34667. We bought the Little black box costing $277.00. The pictures were not clear,” Rita S. wrote.
“The screen froze up on us all the time, even after hooking straight into the router. When we took the unit back they kept $80 of our money….were very rude, using the ************* word and we will not get the remainder of our money for 14-28 days according to the employee at the store. Buyers beware and I am telling everyone!!!”
While this customer was clearly unhappy, NBEETV claimed to be a “movement which is spreading across the country.” Unfortunately, that movement reached the eyes of the police, who didn’t think that the content being offered on the devices should have been presented for free.
“We saw [the boxes] had Black Panther, The Shape Of Water, Jumanji was on there as well,” said Detective Darren Hill.
“This is someone blatantly on the side of the road just selling them, with signage, a store front; advertising on the internet with a website.”
Detective Hill worked on the case with the MPAA but even from TorrentFreak’s limited investigations this week, the couple were incredibly easy to identify.
Aside from providing accurate and non-hidden address data in WHOIS records, Mickael Cantrell (also known as Michael Cantrell) put in his real name too. The listed email address is also easily traced back to a company called Nanny Bees Corporation which was operated by Cantrell and partner Nancy Major, who was also arrested in the NBEETV case.
Unfortunately for the couple, the blundering didn’t stop there. Their company YouTube channel, which is packed with tutorials, is also in Cantrell’s real name. Indeed, the photograph supplied to YouTube even matches the mugshot published by ABC Action News.
The publication reports that the Sheriff’s Office found the couple with around 50 ‘pirate’ boxes. The store operated by the couple has also been shutdown.
Finally, another curious aspect of NBEETV’s self-promotion comes via a blog post/press release dated August 2017 in which Cantrell suddenly ups the ante by becoming Michael W. Cantrell, Ph. D alongside some bold and unusual claims.
“Dr. Cantrell unleashes his latest innovation, a Smart TV Box that literally updates every ten minutes. Not only does the content (what you can view) but the whole platform updates automatically. If the Company changes an icon you receive the change in real time,” the release reads.
“Thanks to the Overlay Processor that Dr. Cantrell created, this processor named B-D.A.D (Binary Data Acceleration Dump) which enhances an Android unit’s operating power 5 times than the original bench test, has set a new industry standard around the world.”
Sounds epic….perhaps it powered the following video clip.